In the ever-growing world of car repairs, where the global market is set to reach a whopping $1,200 billion by 2028, standing out in the crowd is crucial for auto repair businesses.
To rise above the increasing competition, intelligent business owners are looking for tools that make their work smoother and give them an edge. One such essential tool in the automotive industry is auto repair shop management software.
Finding the right software for an automotive repair shop in a market flooded with options can be as tricky as figuring out a car problem.
But worry not!
In this blog, we’re journeying to simplify the world of comprehensive auto repair software. We’ll break down the jargon and highlight the essential features every business owner should know.
By the end of this read, you won’t just understand the ins and outs of auto repair shop management software; you’ll also have a list of the top four players in 2024.
What is Auto Repair Shop Management Software?
Auto repair shop management software streamlines essential tasks for auto shop owners, including estimating, invoicing, inventory management, job tracking, employee management, and appointment scheduling. This integrated tool is a centralized platform, facilitating efficient sales, inventory, and operational data management for improved overall business efficiency.
Auto repair shop management software is the magic behind the scenes, transforming automotive workshops’ operations.
It’s not just a tool; it’s the heartbeat of efficiency.
Imagine having a personal assistant who never sleeps and never makes mistakes – that’s your Auto Repair Shop Management Software.
It effortlessly juggles appointment scheduling, task allocation, and inventory tracking. But wait, there’s more! Automated reminders, streamlined communication, and a user-friendly interface elevate the customer experience.
Benefits of Using Auto Repair Shop Management Software
Improved Efficiency:
Say goodbye to the days of paperwork chaos!
With the best Auto Repair Shop Management Software, you’ll experience a seamless workflow that boosts efficiency.
According to recent research, many auto repair businesses have a gross margin of more than 60% on labor costs.
This means that it is essential that you give your technicians industry-leading tech tools.
With auto repair software, every process is fine-tuned for optimal performance. Auto shop owners are now finding methods to make more profits in business. Online invoicing can help in speeding up the online payment process. Finally, tracking sales by technician can help you understand what is and is not working in your business.
Enhanced Customer Experience:
If you are in the auto industry, then you know customers always come first.
In auto shop businesses, 80% of customers are return customers.
This shows you cannot afford poor customer experience in your auto repair shop.
However, offering customers a high-quality experience can be challenging. That’s where auto repair shop management software comes in.
Give your customers a VIP treatment with our software’s user-friendly interface.
Appointment reminders, status updates, and accessible communication channels will make them feel like royalty.
Streamlined Operations:
Are you tired of navigating the intricate web of daily operations?
Auto repair software acts as your digital maestro, orchestrating tasks with precision. From repair order creation to resource allocation, experience the symphony of streamlined operations like never before.
Accurate Inventory Management:
Auto repair management software can also act as inventory software.
Inventory software is a solution that allows you to track, organize, and oversee all of the inventory in your business.
Auto software ensures that every spare part is accounted for. Real-time updates and automated alerts prevent stockouts and keep your inventory in shipshape condition, saving you time and money.
Inventory management software also provides detailed reporting and analytics. This can help in making informed decisions related to inventory management.
Increased Productivity:
Service providers and technicians have much to handle in an auto shop during the day.
This can lead to a reduction in efficiency and productivity.
Auto Workshops can use technology to increase productivity by using built-in communication features such as SMS, emails, and In-App notifications. This can help in saving time and boost productivity.
The auto repair software’s intuitive design and automation features free up valuable time for your staff to focus on what they do best – providing top-notch service.
Enhanced Business Intelligence:
Business intelligence is a process that helps businesses make better decisions by turning data into insights.
You can make better business decisions in your auto shop if you understand your business’s past, present, and future. A good auto repair shop management software can help you do that.
It can help you improve your business strategy by offering detailed reports and analytics. With its robust reporting tools, you can transform data into insights. You can monitor key performance indicators, identify trends, and make informed decisions to steer your business toward success. To learn more about the auto repair business, check out our guide on how to start an auto repair shop.
Workshop Software creates easy-to-digest reports, graphs, and charts.
Key Features to Look for in Auto Repair Shop Management Software
Finding the best auto repair shop management software can be challenging. It would be best to find out what you need for your business. This section will tell you all the key features needed in auto repair shop management software.
Invoicing Software:
Turn tedious invoicing into a breeze!
Seek software with a user-friendly invoicing system that speeds up the billing process and ensures accuracy. No more headaches over paperwork – just smooth transactions and satisfied customers.
Scheduling Software:
Bid farewell to the scheduling chaos!
Opt for software that offers a dynamic scheduling system, allowing you to manage appointments effortlessly. From routine maintenance to unexpected repairs, keep your shop’s schedule finely tuned and your customers happily on the road.
Appointment Widget:
Make scheduling a breeze for your customers with an intuitive appointment widget.
A seamless online booking experience enhances customer satisfaction. Let them book appointments with just a few clicks, ensuring convenience and loyalty.
Estimating Software:
No more guesswork!
Look for software equipped with robust estimating features. Auto repair estimate software provides your customers with accurate quotes and watch trust in your services soar. Precision in estimates delights customers and sets the stage for a transparent and trustworthy relationship.
Digital Vehicle Inspection Software:
Step into the future of inspections!
Opt for digital vehicle inspection software that supports digital vehicle inspections. Enhance communication with customers by sharing detailed reports and images. Show them exactly what needs attention, building trust and transparency.
Repair Order Software:
Keep your shop operations in sync with an efficient repair order system.
Look for software that centralizes information, making it easy to track the progress of each job. Streamline your workflow and ensure nothing falls through the cracks.
Technician Portal:
Empower your technicians with a dedicated portal.
Access to information, task assignments, and updates in real-time – this feature boosts efficiency and keeps your team focused on what they do best – fixing cars!
Automotive POS Software:
Rev up your point-of-sale experience!
Choose software that integrates seamlessly with your automotive business. An effective POS system keeps your operations running smoothly, from processing payments to managing transactions.
10 Best Auto Repair Shop Management Software Solutions
1. Torque360:
Torque360 is the top choice for auto repair shops. It’s an all-in-one solution that helps manage, organize, and grow businesses effortlessly. Known as a 360° solution for tire and auto repair shops, Torque360 is user-friendly and has all the essential features.
It’s gaining popularity fast, even being featured in prominent magazines like Khaleej Times and accepted into the highly competitive Techstars startup program (with only a 1% acceptance rate).
According to Khaleej Times, Torque360 can cut repair time by 40%. So, it’s not just a tool; it’s a game-changer for auto repair businesses.
Key features:
Torque360 comes packed with crucial features to streamline your auto repair business:
- Digital Repair Orders: Effortlessly create and manage digital repair orders, reducing paperwork and improving efficiency.
- Fast Estimate Generation: Quickly generate accurate car repair estimates, ensuring transparency and swift customer communication.
- Versatile Payment Collection: Accept amounts seamlessly with multiple payment methods, providing convenience to you and your customers.
- Appointment Scheduling: Efficiently schedule appointments, optimizing your workflow and ensuring timely service.
- Customer Service Excellence: Enhance customer service with user-friendly features, creating a positive client experience.
- Detailed Invoicing: Generate comprehensive and transparent invoices, minimizing confusion and promoting transparency in financial transactions.
- Digital Vehicle Inspections: Conduct thorough digital vehicle inspections, ensuring a comprehensive understanding of repair needs.
- Business Growth Campaigns: Utilize email campaigns within the software to promote and grow your business, reaching a wider audience and attracting new customers.
Pricing
Start with $69.99 /Month
2. Mitchell 1:
The following software for auto repair software is Mitchell auto repair software. It is designed to organize and manage auto repair shops. Like Torque360, it also gives reports and insights into the business.
Mitchell1 is a software for car repair shops. It’s made to speed up and improve different parts of your auto repair business. The software combines repair details, shop management, and marketing tools in one platform, specifically for the auto repair industry. It helps smooth the entire repair process, from figuring out the issue to getting paid by the customer.
Key features:
Here are some key features of this software:
- Accounting: Manage financial records and track expenses for your auto repair business.
- Customer Database: Maintain a comprehensive customer database for personalized service.
- Cash Management: Efficiently handled cash transactions and maintained accurate financial records.
- Billing and Invoicing: Generate professional invoices and streamline the billing process.
- Maintenance Scheduling: Schedule regular vehicle maintenance tasks for improved performance.
- Vehicle Tracking: Keep a detailed vehicle repair and maintenance history.
- Labor Rates: Set and manage accurate labor rates for auto repair services.
- Work Order Management: Create, track, and manage work orders for a smooth repair workflow.
Industries:
Automotive
Pricing:
$184.00/month
3. Shopware:
Another auto repair shop management software is shopware. It offers a professional solution to help auto repair businesses. It can assist in creating and sharing jobs fast. It can also aid in providing a seamless customer experience.
Shop-Ware is created by a shop owner for shop owners. It boosts productivity with digital estimates, work orders, and real-time data capture. Shop-Ware sets your business apart with transparency and professionalism, earning customer trust. Explore its unique features for an enhanced experience.
Key features:
Following are some key features of shopware:
- Estimates Creation: Easily generate accurate estimates for auto services.
- Inventory Management: Efficiently manage and track your shop’s inventory.
- Digital Vehicle Inspections: Conduct comprehensive digital inspections for thorough vehicle assessments.
- Customer Satisfaction: Enhance customer satisfaction through transparent and efficient service processes.
- Custom Reports: Generate tailored reports to gain insights into your shop’s performance and make an informed decision
Industries:
Automotive
Pricing:
Start with $135/month
4. Shopmonkey:
The last best auto repair shop management software is shopmonkey. It helps you run your business. It is a cloud-based solution designed to manage your auto repair shop easily.
Running a shop is challenging, but it shouldn’t be complicated. Shopmonkey offers innovative and simple tools designed for the modern world, driving peak performance, service excellence, and happy customers. It’s the partner you need to modernize operations, connect with customers and vendors, and achieve growth.
Key features
- Estimate Creation: Streamline workflow with an efficient tool for creating accurate and professional estimates.
- Inventory Management: Keep your shop organized by efficiently managing and tracking your inventory.
- Reporting: Gain valuable insights into your business’s performance through comprehensive reporting features.
- Payment Processing: Seamlessly handle payments for your services with integrated and secure payment processing.
- Team Management: Easily manage your team’s tasks and schedules, promoting effective collaboration within your auto shop with Shop Monkey.
Industries:
- Automotive
- Transportation/Trucking/Railroad
Pricing:
Start with $179/month
5. AutoLeap
The next sound auto repair shop management software is AutoLeap. This software can help auto repair shops grow revenue, maximize technician efficiency, streamline customer communication, and automate manual processes.
Auto Leap leads to fewer missed appointments and a rapid one-year revenue increase. It reduces administrative tasks, improves customer satisfaction, and enhances technician efficiency.
Key features:
AutoLeap’s key features include
- Digital Vehicle Inspections (DVIs): Provide transparent vehicle assessments with images, videos, and notes.
- Smart Scheduling: Categorize jobs and provide detailed notes for technicians.
- Estimates: Quickly generate estimates with built-in guides and digital approvals.
- Invoices: Send detailed customer invoices via email or text with just a few clicks.
- Work Board: Manage day-to-day tasks with an intuitive digital dashboard.
Industries:
- Automotive
Pricing:
Variable pricing
6. Tekmetric:
Tekmetric is an all-in-one platform designed to improve workflows in auto repair shops. With a versatile toolbox, it brings efficiency, precision, transparency, and productivity together in one package. Explore its specialized capabilities.
Founded in Houston, Texas 2015, Tekmetric prioritizes reliable and fast customer service. Despite growing to a team of 50+, our commitment to listening to customers remains a core value. The Tekmetric Shop Management System offers a seamless, all-in-one solution with unique integrations and features.
Key Features:
- Accurate Estimates: Ensure precision in cost estimates for auto repairs.
- Digital Vehicle Inspections: Conduct transparent vehicle assessments using high-tech digital inspections.
- Sophisticated Inventory Management: Efficiently manage and track inventory with advanced tools.
- Customer Profiles and Notes: Maintain comprehensive customer profiles and detailed notes for personalized service.
- Job Board: Organize and track repair jobs with a dedicated job board.
Industries:
Automotive
Pricing:
Start from $99/month
7. AllData:
Alldata provides OEM service and repair information for automotive service and collision industries with products to help manage your traffic, processes, and repair quality. Tailored to meet the dynamic needs of auto repair professionals in these sectors, AllData’s suite of products goes beyond mere information—it’s a comprehensive solution designed to effectively manage traffic, streamline processes, and elevate repair quality within your automotive service and collision repair operations.
AllData empowers technicians with comprehensive, accurate, and up-to-date details. This extensive database allows automotive repair professionals to work more efficiently, providing a higher level of service to their customers.
What sets AllData apart is its commitment to unprecedented accuracy. By delivering OEM repair data directly from manufacturers, AllData ensures that every decision made in the repair process is rooted in correct and updated information. This dedication to precision not only enhances the overall efficiency of automotive repair operations but also instills confidence in professionals, knowing that they have access to the most reliable and current data available in the industry.
Key Features
Following are some key features of AllData:
Accurate Estimates: AllData ensures precise repair estimates with comprehensive and up-to-date OEM information.
Auto Repair Shop Manager Tools: Streamline operations with AllData’s shop manager tools, designed for efficient traffic management and repair quality enhancement.
Fast Inspections: AllData enables quick inspections by providing swift access to OEM repair data, enhancing efficiency for technicians.
Digital Working: Embrace digital efficiency with AllData, offering digital access to OEM repair information for streamlined operations in the automotive service and collision repair industries.
Industries:
Automotive
Pricing:
Start with $189/month
8. ARI (Auto Repair Invoicing)
ARI (Auto Repair Invoicing) is an app tailored for auto repair service providers, crafted by a software company attuned to the needs of today’s automotive industry.
We aim to provide comprehensive solutions for intricate tasks. Whether you’re an independent mechanic handling most auto repair tasks or the owner of a central auto repair shop, ARI has you covered for all your management needs. Let us handle the software; you focus on what you do best—fixing cars.
Key features:
The following are some key features of ARI:
- License Plate Recognition: ARI simplifies vehicle identification with efficient license plate recognition.
- VIN Lookup: Access accurate vehicle information quickly through ARI’s VIN lookup feature.
- Car Service History Tracking: Keep a detailed service history for each vehicle with ARI, aiding informed decision-making.
- Upcoming Maintenance and Repair Alerts: Stay proactive with ARI’s alerts for upcoming maintenance and repairs.
- Invoicing and Accounting Tools: ARI streamlines financial management with dedicated invoicing and accounting tools.
- Reporting Functionalities: Access insightful reports effortlessly with ARI for data-driven decision-making.
Industries:
Automotive
Pricing:
$50/month `
9. Auto Flow
It came in 2012. It is a good vehicle inspection and 2-way text messaging platform that seamlessly integrates with their shop management software.
Whether a shop operates with paper tickets or has transitioned to an all-in-one shop management system, individuals can rely on assistance in automating profits—from improving text communication to garnering more online reviews, sharing advanced digital vehicle inspections, and automating top-notch CRM reminders. This support extends to enhancing efficiency in quality control, internal communication, techflow, and workflow.
Key features
- 2-Way Texting with Customers: Seamless, real-time communication between the shop and customers.
- Workflow: Streamlined and organized operational processes for enhanced efficiency.
- Techflow – Technician Efficiency
- Tracking: Monitoring and tracking of technician performance and workflow.
- Quality Control: Tools and features to ensure and maintain high-quality service.
- Scheduling: User-friendly system for managing appointments and optimizing resource allocation.
Industries:
Auto repair
Pricing:
$199.9/month
10. GaragePlug
GaragePlug represents cutting-edge garage software with robust features to optimize operations and foster business growth in auto repair, detailing workshops, tuning, body shops, and auto dealerships. Offering a commitment-free FREE Trial, it includes modules like digital signature-enabled job cards, inventory control, barcode/VIN scanning, service feedback, reminders, appointments, accounting, inspections, and business reports. The GaragePlug platform comprises four interconnected cloud products, seamlessly uniting the customer journey, service network, and head office for enhanced efficiency.
Key features
- Management Dashboard: a comprehensive dashboard for efficient and centralized management of various aspects of the automotive repair business.
- Business Growth: powerful features that foster business growth and expansion within the auto industry.
- Customer Satisfaction Feature: a customer-centric feature to ensure a positive experience, enhancing customer satisfaction and loyalty.
- Paperless Records Keeping: environmentally friendly and streamlined operations by maintaining digital records, reducing reliance on paper documentation.
Industries:
Automotive
Pricing:
Variable prices
Comparison Table
| Features | Torque360 | Shopmonkey | Mitchell 1 | Shopware |
| Basics | ||||
| Devices | ✔ | ✔ | ✔ | ✔ |
| Unlimited Estimates Creation | ✔ | ✔ | ✔ | ✔ |
| Unlimited RO Creation | ✔ | ✔ | ✔ | ✔ |
| Contract Free | ✔ | ✔ | ✔ | ✔ |
| Unlimited Users | ✔ | ⨯ | ⨯ | ✔ |
| Unlimited Support | ✔ | ✔ | ✔ | ✔ |
| Customer communication | ||||
| Realtime One-Way Messaging | ✔ | ✔ | ✔ | ✔ |
| Digital Authorization | ✔ | ✔ | ⨯ | ✔ |
| Repair Order/Estimate Sharing via Email & SMS | ✔ | ✔ | ✔ | ✔ |
| Campaigner / Reputation Management | ✔ | ⨯ | ✔ | ✔ |
| Efficiency Tools & Workflow | ||||
| Appointment Module | ✔ | ✔ | ✔ | ⨯ |
| Vehicle VIN & License Plate Decoding | ✔ | ✔ | ✔ | ✔ |
| Vehicle Select through Y-M-M-E (Year-Make-Model-Engine Size) | ✔ | ✔ | ✔ | ✔ |
| Advanced DVI | ✔ | ✔ | ✔ | ✔ |
| Custom Inspection Templates | ✔ | ✔ | ⨯ | ⨯ |
| Job Board/Work In Progress | ✔ | ✔ | ⨯ | ⨯ |
| Unlimited Canned Jobs | ✔ | ✔ | ⨯ | ✔ |
| Purchase Order Management | ✔ | ✔ | ⨯ | ⨯ |
| OBD Code Lookup | ✔ | ✔ | ⨯ | ⨯ |
| Invoice Editor | ✔ | ⨯ | ⨯ | ⨯ |
| Quick Checkout/Counter Sales | ✔ | ⨯ | ⨯ | ⨯ |
| Reporting | ||||
| Sales Summary | ✔ | ✔ | ✔ | ✔ |
| All Order Report | ✔ | ✔ | ✔ | ✔ |
| End of Day Report | ✔ | ✔ | ✔ | ✔ |
| Advanced Real-Time Reporting | ✔ | ✔ | ✔ | ✔ |
| Support & Onboarding | ||||
| Data Migration Assistance | ✔ | (Additional Fee) | ⨯ | ✔ |
| Custom Training | ✔ | ⨯ | ⨯ | ⨯ |
| Accounting | ||||
| Quickbooks Online Integration | ✔ | ✔ | ✔ | ✔ |
| Payments | ||||
| Integrated Payments | ✔ | ✔ | ✔ | ✔ |
| 1-Day Payouts | ✔ | ✔ | ⨯ | ⨯ |
| Terminal Rental Fee | ✔ | ✔ | ⨯ | ⨯ |
Factors to Consider When Choosing Auto Repair Shop Management Software
In the fast-paced world of auto repair, efficiency is critical. Choosing the right auto repair shop management software can make a significant difference in streamlining your business operations. With numerous options available, it’s essential to consider several factors to ensure you select the best-fit solution for your needs. Here are ten tips to guide you through the process.
Tip 1: Identify Your Business Needs
Start by pinpointing the areas where your business needs the most support.
Could you list challenges in those specific areas you would like the software to address?
A study of independent repair shops states the most significant challenges they expect to face are:
- Finding parts needed
- Parts shortages
- Bringing customers back
- Providing incentives
- Finding affordable parts
- Getting parts on time
You must analyze your business needs and some daily challenges you face. This targeted approach will accelerate your search and ensure your chosen software aligns perfectly with your business priorities.
Tip 2: Opt for Cloud Solutions
Flexibility is crucial in today’s dynamic business environment.
Choose software that operates in the cloud, allowing you to access it from any device with internet connectivity.
The following are some significant benefits of using cloud-based software solutions:
- Work Anywhere, Anytime
- Ditch Hardware Headaches
- Fortified Data Security
- Boosted Performance and Availability
- Swift Application Rollouts
- Instant Business Insights
- Uninterrupted Operations
- Optimized Price-Performance
- Cost-Efficient Operations
- Operational Efficiency
Cloud-based solutions eliminate worries about installations, updates, and compatibility issues. Many Software as a Service (SaaS) options also provide mobile device applications, enabling you to work seamlessly on the go.
Tip 3: Prioritize Training and Onboarding
Save time by collaborating with software vendors that offer training or onboarding services.
Training specialists can guide you through the most efficient ways to use the software, ensuring a smoother transition for your business.
Some vendors, like Orderry, provide demo sessions and onboarding assistance to familiarize you with the program’s features and benefits.
Tip 4: Research Customer Reviews
Learn from the experiences of other auto repair owners by researching customer reviews, ratings, and overall trust in the software.
Real-world feedback can highlight strengths and weaknesses, helping you make an informed decision about the software’s suitability for your business.
Tip 5: Assess Support Options
Even the best software may encounter issues.
Ensure the software vendor provides robust support options, including online chat, email, and phone accessibility. Client portals can also be valuable for sharing experiences and gaining insights into problem-solving.
Tip 6: Explore Integrations
Check the software’s compatibility with other tools and systems.
Can it integrate with your website for online bookings?
Does it connect with accounting software and vehicle identification services?
Integration capabilities enhance the software’s functionality and create a more cohesive workflow.
An effective automotive repair software should incorporate crucial integrations, like QuickBooks and Nexpart. Look for an auto repair shop management software that works with QuickBooks.This saves you time and contributes to cost efficiency by consolidating all necessary tools in one place.
Tip 7: Prioritize Customization Options
Look for software that allows customization to fit your unique business workflows.
Form editors and customizable templates can adapt the program to your needs, ensuring a tailored experience. Custom status chains with updating rules further enhance your team’s ability to process work orders efficiently.
Torque360 has several features that allow you to customize various things according to your needs, such as invoice editors, custom templates, and much more.
Tip 8: Consider Payroll Management
If you have multiple employees, opt for software with a comprehensive payroll toolkit.
This feature should offer flexibility in setting up payroll calculations, including daily and hourly wages, coefficients, and various payroll scenarios.
Why Torque360?
Torque360 is made to unlock the full potential of an auto repair business.
- You can enhance your efficiency through digital repair orders and invoices
- It can help you save time with swift job estimates
- You will boost revenue with detailed insights
- Get better customer satisfaction via targeted email campaigns
Wrapping Up!
As we rev down the lanes of automotive innovation, it’s evident that the road to a thriving auto repair shop is paved with the right tools and strategies. Navigating through the complexities of this industry, we’ve unveiled the key to staying ahead – auto repair shop management software.
If you want a software solution that does everything in one place, then Torque360 is the best. It includes many features such as automotive scheduling software, Auto repair shop invoicing software, estimating, digital vehicle inspection, repair order management, technician portal, POS integration, and marketing solutions.
Frequently Asked Questions (FAQs)
The top priority in an automotive shop should be customer satisfaction and efficient service delivery. Prioritize creating a positive customer experience to build loyalty and word-of-mouth referrals.
Efficient auto parts inventory management involves implementing a digital tracking system, conducting regular audits, and optimizing stock levels based on demand patterns. Utilize specialized auto repair shop software for seamless inventory control.
Improving your auto shop involves staying updated on industry trends, investing in employee training, embracing technology for streamlined operations, and actively seeking customer feedback to make informed enhancements.
Organizing your auto mechanic shop entails creating designated workstations, implementing efficient storage solutions, and maintaining a systematic workflow. Consider using visual cues and labeling to enhance organization.
QuickBooks can be a suitable choice for managing finances in a mechanic shop. It offers features for invoicing, expense tracking, and financial reporting. However, specialized auto repair shop management software integrated with QuickBooks might provide more tailored solutions.
A healthy profit margin for an auto repair shop typically ranges from 20% to 60%. Factors such as location, services offered, and operational efficiency play a role in determining the ideal profit margin.
Mechanics often earn higher wages in areas with a higher cost of living, urban centers, or regions with a strong demand for skilled automotive professionals. Researching local industry trends can provide insights.
Increasing sales involves effective marketing, offering promotions or loyalty programs, expanding service offerings based on customer needs, and building strong relationships with customers through excellent service.
To make your repair shop more profitable, focus on optimizing operational efficiency, controlling expenses, diversifying services, and fostering customer loyalty. Regularly review and adjust pricing strategies to align with market trends.
